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Understanding the 90-Day Rule for Serviced Accommodation & Airbnbs in London

In this resource

Published: 28th June 2024

Managament

Short-let & Airbnb Management

Rather than guessing what your property might earn, why not get actual projections based on your actual property? We will use our own data in combination with market analysis tools to provide you with detailed estimates for revenue & costs.

What is the 90-Day Rule?

Managing an Airbnb can be both rewarding and challenging. As a property owner or manager, understanding the time and effort required is crucial for success. In this post, we explore the various aspects of managing an Airbnb, helping you gauge how hard it really is and how you can streamline the process for maximum efficiency.

Why is the 90-Day Rule Important for Serviced Accommodation?

Understanding and complying with the 90-day rule is crucial for anyone involved in serviced accommodation. Non-compliance can lead to hefty fines and legal issues, which can significantly impact the profitability and reputation of a property. Here’s why it’s important:

1. Regulatory Compliance

Staying within the legal framework ensures that property owners avoid penalties and maintain a good standing with local authorities.

2. Strategic Planning

Knowing the limitations allows property owners to plan their booking strategies effectively, ensuring that the property is utilised optimally within the allowed timeframe.

3. Reputation Management

Adhering to regulations enhances the reputation of the property and builds trust with guests and local communities.

Let an expert take care of your property

If you’re looking to maximise your occupancy, without putting in the extra work, consider using a specialist airbnb management company. Here at Truestays, we fill our partners’ calendars with highly valuable, long-term stays.

How to Manage the 90-Day Rule Effectively

1. Track Your Bookings

Professional management ensures a seamless and enjoyable experience for guests, leading to positive reviews and repeat bookings.

2. Diversify Rental Platforms

While platforms like Airbnb enforce the 90-day rule strictly, consider listing your property on other short-term rental platforms that might not have the same restrictions, provided local laws allow it.

3. Obtain Planning Permission

If you wish to rent out your property for more than 90 days, apply for the necessary planning permission from your local council. This can often be a lengthy process, so start early.

4. Focus on Long-stay Guests

Bookings longer than 90 days do not qualify towards the 90 day rule. Therefore one way some hosts get around the rule is by managing their calendar to try to achieve 3 x +90 day bookings, then filling the gaps with shorter stays during the peak summer season.

5. Optimise Pricing

Implement dynamic pricing strategies to maximise revenue during the peak rental periods within the 90-day limit.

Benefits of Professional Serviced Accommodation Management

While managing the 90-day rule can be challenging, professional serviced accommodation management companies can provide significant benefits:

Compliance Expertise

Professional management companies are well-versed in local regulations, ensuring your property stays compliant with rules like the 90-day limit.

Optimised Bookings

Experienced managers can strategically plan bookings to maximise revenue within the legal constraints.

Enhanced Guest Experience

High standards of service and maintenance lead to positive guest reviews and repeat bookings, even within limited rental periods.

Why Choose Truestays for Your Serviced Accommodation?

Our expert team ensures your property remains compliant while maximising its rental potential. We handle everything from booking management and guest communication to maintenance and marketing, giving you peace of mind and a profitable investment.

Conclusion

Serviced accommodation management is a comprehensive approach to managing short-term rental properties, focusing on maintenance, guest services, marketing, and compliance. By choosing professional management services like TrueStays, property owners can maximise their revenue and provide an outstanding experience for their guests. If you’re looking to make the most of your serviced accommodation investment, contact Truestays today to learn how we can help.

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